Search Engine Optimization

How many customers can actually find you online?

Search Optimized Design

The majority of your potential customers will look up information online before trying a new product or service. If they don’t find you, they’ll find one of your competitors. It is essential you have a website that is designed and built with search engine optimization in mind.

SEO is significant because it makes your website more visible, and that means more traffic and more opportunities to convert prospects into customers. The earlier a site is presented in search results, the more searchers will visit that site. atomicmuse designs websites that include high-value keywords in your content to improve your customer reach.

What is Search Engine Optimization Anyway?

Search engine optimization, or SEO, is used to help websites show up in search engine results. The goal of search engine optimization is to get your website at the top of Google search results for your chosen keywords. There are a few types of search engine optimization. General SEO utilizes proper keyword research to tailor content on your website to the terms people are searching for. Local SEO includes a geographical component to your content, making it so your business shows up for local product or service searches, such as “hair salons near me”. On-site SEO makes your website search engine friendly, with proper structure and content linking. Off-site SEO includes social media campaigns, Google My Business optimization, and building backlinks.

Search engine optimization is a complex task. There are many elements that work together to increase your website ranking.

Why is Search Engine Optimization Important?

The majority of website traffic comes through search engines. Whether at home or on the go, everyone searches for products or services on the internet. Your company needs to actually show up in the results that customers are searching for.

Without SEO, search engines are unable to find your website and won’t show it to users. No matter how good your existing website is, very few people will see it if it is not search engine optimized.

Search engine optimization is also a valuable tool for brand awareness, building relationships with prospects, and positioning yourself as an authoritative and trustworthy expert in your field.

What Can SEO Do For Me?

SEO involves many different techniques, tactics, and best practices. These best practices are always evolving as consumer and web-user behaviors change, as new technologies emerge, and as search engines change their algorithms. atomicmuse can work with you to ensure that your website is always at the forefront of these changes.

SEO can help a business accomplish a number of goals, including increasing brand awareness, traffic, conversions, and improving customer experience. We can make improvements to your website and content to ensure you’re getting the online visibility you deserve.

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